It’s kind of a big deal to start your curly hair journey. If anything, the only real challenge that a lot of people in India face is actually knowing where to start. There are a ton of products out there, which provide different results – of varying quality – based on a person’s hair type, the part of the world they live in, the weather on a given day … basically, it’s a little tricky to take those first steps.

💰Discount Code: HONESTLIZ for 20% off Arata.in (applicable for orders over INR 999 only)

If you’re in India, though, there’s a pretty easy way to get started and there’s an affordable Indian hair care brand that will help you do it. They’re called Arata Zero Chemicals™.

Their curly hair care line specifically has four products, all of which I’m quite fond of. Here’s why:

  • Shampoo – Clarifying, smells like sweet blueberries. I dilute it for frequent use.
  • Conditioner – Great slip, easy to detangle, adds shine! Love doing STC with it (guide below)
  • Cream – Gives shine, is very dense and rich, so less is more! Can be used on dry hair also.
  • Gel – Medium hold, this is my preferred hold for gels. Can be used on dry hair also.

If you haven’t heard of Arata before, consider this your introduction.

💰Discount Code: HONESTLIZ for 20% off Arata.in (applicable for orders over INR 999 only)

Maple Lemon Blueberry Shampoo

Arata Zero Chemicals™ says this shampoo has an antioxidant-rich formula contains a restorative blend of plant-based ingredients, that leave your hair soft, shiny and smooth. This replenishing combination cleanses and nourishes without stripping your scalp of its natural oils. No harsh sulfates, parabens, phthalates, silicones, or colors. Suitable for all hair types – dry, damaged, normal, color-treated – and great for daily use.

Key Ingredients

  • All-Natural Raspberry Fragrance & Maple Extract: For a healthy, lasting shine.
  • Lemon Fruit Extract: Rich with antioxidants that strengthen and revitalize.
  • Sugar Cane Extract: For effective cleansing and removal of everyday pollutants.
  • Myrtillus Fruit/Leaf Extract: To nourish your scalp with natural goodness.
  • Honeysuckle Flower Extract: Chemical-free and 100% nature-derived.

How To Use

Massage onto wet hair and work into a lather for a few minutes. Rinse. Me? I dilute it for frequent use (video guide below). I prefer using it for the times when I need to clarify my curls. This shampoo does a great job is cleaning out buildup which is why it is very important to follow with a deep conditioner (especially for curly hair after any clarifying treatment) Note, the curly girl method recommends using a clarifying shampoo once a week only.

List of my favorite Deep Conditioners here.

Green Apple Raspberry Maple Hair Conditioner

Arata Zero Chemicals™ says their Hair Conditioner is an antioxidant-rich formula that replenishes natural softness and shine of your hair. Crafted with 100% nature-derived ingredients, this nourishing blend strengthens and hydrates while gently detangling and restoring natural shine. Suitable for all hair types – dry, damaged, normal, color-treated – and great for everyday use. No harsh sulfates, parabens, phthalates, silicones, or colors.

Key Ingredients

  • Green Apple: To detoxify and soothe, adding a light, fresh fragrance.
  • Lemon Extract: Rich with antioxidants that strengthen and revitalize.
  • Raspberry Maple extract: For a healthy, lasting shine.
  • Sugarcane Extract: To naturally condition each strand.
  • Castor Oil: For tangle-free locks that shine.
  • Myrtillus Fruit/Leaf Extract: To nourish your scalp with natural goodness.

How To Use

  1. Apply conditioner as per usual, WORK WITH IT keep it a few minutes, and rinse it all out.
  2. Apply conditioner again but only mid-lengths and bend over with head down. Spread it gently using praying hands method or use a trusty hair brush to evenly distribute.
  3. Take water in your palms and cup your hair and squish!

Do you know what STC is? STC = Squish to Condition. I used their conditioner (check out the results below) to STC and I’m very pleased. The squishing-conditioner-in reinforces your curl pattern while “pulsing” hydration+product into your hair. The helps you achieve you juicy curls and better curl clumping, boo. Let me know if you try it!

💰Discount Code: HONESTLIZ for 20% off Arata.in (applicable for orders over INR 999 only)

Flax Seeds Olive Oil Hair Cream

Arata Zero Chemicals™ says their Hair Cream infuses your hair with 100% nature-derived ingredients that nourish and strengthen the scalp while sculpting your hair. Suitable for all hair types – frizzy, curly, straight – and great for daily use. No harsh sulfates, parabens, phthalates, silicones, or colors.

Key Ingredients

  • Organic Flax Seed Extract: To hydrate, strengthen and support healthy growth.
  • Olive Fruit Oil: To nourish your scalp with natural goodness.
  • Coconut Oil Extract
  • Dermatologically tested, plant-based, and chemical-free. Non-GMO. Vegan. Not tested on animals. No fear of hair loss or premature greying caused by chemical ingredients. Non-flaking and non-toxic.

How To Use

I usually need only one dollop for my whole head. Just a small amount though, use a brush to encourage even distribution and curl clumping (video below). It is water soluble and rinses out easily. I love using it for DRY refreshes too, by the way. That’s making your curls look fresh without actually washing it! It works on dry hair because, first, it’s water-based so you don’t need water to refresh (YAY‼️). And second, the oils in this Arata Hair Cream seal moisture from the water in, the gum in it gives you hold. Works great during humidity too (so double YAY‼️) .

💰Discount Code: HONESTLIZ for 20% off Arata.in (applicable for orders over INR 999 only)

Flax Seeds Honeysuckle Hair Gel

Arata Zero Chemicals™ says their Hair Gel infuses your hair with 100% nature-derived ingredients that nourish and strengthen the scalp. Great for a medium-to-strong hold, yielding international salon-standard styles without weighing your hair down. Suitable for all hair types – frizzy, curly, straight – and great for daily use. No harsh sulfates, parabens, phthalates, silicones, or colours.

Key Ingredients

  • Organic Flax Seed Extract: To hydrate, strengthen and support healthy growth.
  • Italian Honeysuckle Extract: Chemical-free and 100% nature-derived.
  • Natural Fragrances
  • Dermatologically tested, plant-based, and chemical-free. Non-GMO. Vegan. Not tested on animals. No fear of hair loss or premature greying caused by chemical ingredients. Non-flaking.

How To Use

I like to apply a big dollop of this gel using the “Praying Hands Method” and then I take a second smaller dollop to scrunch my curls. You can use a brush to evenly distribute it also. You can use it both on dry or damp hair and even finger coil for better definition! The hold this gel gives is totally based on the quantity you use. Use more to get a stronger hold, but if you use too much then it flakes. Note: Flaxseed gel is a film-forming-gel and using too much of any film-forming gel causes flaking after your hair dries. Don’t worry, you can simply shake the flakes off and use lesser quantity next time. You’ll get the hang of it with practice 🙂 The gel is completely water soluble and rinses out easily.

Watch my video guide here!

Pro Tip to make it last!

As you can see in the Instagram post below, I got kick-ass results on washday. I’ve been thrilled … BUT, I’ve realized since Arata needs a slightly different routine than other things I use. It could just be the weather, but by the end of day 2, my hair lost all its moisture and fluffed out. And although I think my lion’s mane is a cute look, not everyone may like it. So a pro tip when using Arata is to REFRESH your curls ON DAY 3. During hot and dry weathers, it’s definitely a little trickier to keep your results, so refresh on day 3 – and then wash on day 4, as normal. Refreshing at the end of day 2 takes care of day 3 and sometimes day 4 also! Note, Day 1 is your wash day.

💰Discount Code: HONESTLIZ for 20% off Arata.in (applicable for orders over INR 999 only)

Thanks for reading my article this far. I get to live a dream because thousands of strangers on the internet have put their faith in me and I am grateful, every day, for that trust. But here’s the thing. I do want other women to start their curly hair journey too. And I understand the uncertainty and the hesitation because I’ve felt it myself. So I hope my Arata Zero Chemicals™ review helps you start the curly girl method today – especially if budget is a constraint. Arata is a local Indian budget brand it is totally affordable! Here’s my code to save even more money!

💰Discount Code: HONESTLIZ for 20% off Arata.in (applicable for orders over INR 999 only)

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Author: Liz

Child of the King. Wife. Mother. Writer. Lover of all things sweet and honest.

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